GTI Graphic Technology, Inc. to Exhibit at Labelexpo 2014

During production labels should be viewed in controlled lighting conditions to ensure accurate color matches and fidelity, and to maintain brand integrity. GTI, the leading manufacturer of lighting systems for

Generic 5000 Kelvin Lamps

The dictionary’s definition of generic is, “A product that is not sold or made under a particular brand name.” What is your definition of generic – lower price, lower quality,

GTI Announces Vertical Wall Viewing System

ISO 3664:2009 D50 compliant large format vertical viewing system to be featured at SGIA Show GTI Graphic Technology, Inc. the leading manufacturer of lighting systems for critical color viewing, color

Where to find GTI products at Graph Expo

Next week’s Graph Expo show in Chicago will be like a GTI product showroom. If you want to see GTI’s new Graphic Arts color viewing and evaluation products in action,

GTI introduces: The smartest new sensor in soft proofing.

This week at the DRUPA trade show in Germany, GTI is revealing a revolutionary new light sensor that will improve the soft proofing process for graphic arts professionals everywhere. The

ISO 3664:2009 : No turning back.

In the fast lane of color management, there are no U-turns. We’ve heard a lot of different perspectives debating over the effects of the new graphic arts industry standard versus

Color viewing light booths: Don’t try this at home.

Substitution is a concept we’re all familiar with, no matter what the situation. You substitute the ingredients in your refrigerator for the ones in the recipe, the shirt from your

The D50 daylight myth

Does 5000K really equal daylight? Fiction. GTI is here to debunk some daylight myths for you. In short, 5000K does NOT equal daylight. Now that that’s cleared up… 5000 Kelvins (5000K)

Why change your [ISO] standards?

So you’re an appreciator of graphic arts and/or photography,  and you’re well aware that the industry standard for viewing prints and proofs has recently changed (or aren’t you?) but do

Controlled lighting will save your life.

SURPRISE!!!  That’s the sound of the colors on your next project unexpectedly scaring the bejeezus out of you (or worse, out of your clients!) Rather not be scared to death?

Complete guide to lamp performance

GTI Graphic Technology Inc. Graphiclite® and ColorMatch Series® lamps are in a class all their own when it comes to fulfilling the demands of industry standards, but knowing the proper

What’s new in the ISO 3664 standard?

When it comes to color assessment, where do you set your standards? The critical color differences you didn’t know you were missing because your lighting system isn’t up to snuff. There’s a

What is ISO 3664:2009?

A summary of the graphic arts and photography standards. ISO 3664 is the international color viewing standard for the graphic technology and photography industries. In order to improve the quality

GTI is raising the bar on color viewing.

ISO 3664 is the international viewing standard created to improve the quality and consistency of light sources and color viewing. Recently this standard has been upgraded to the ISO 3664:2009

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